EMPOWERING WOMEN TO RISE IN ENTREPRENEURSHIP
Women entrepreneurs account for only 16% of business owners in Canada.
It’s time to invest in change
WHAT IS ELLA?
ELLA is a COMMUNITY and an ACCELERATOR for women, by women.
Our mission is to reduce the gap of gender inequality in entrepreneurship.
ELLA is led by York University, in partnership with Small Business Enterprise Centres across York Region and is made possible through funding from
the Federal Economic Development Agency for Southern Ontario.
We believe every woman entrepreneur should have access to the community, information and resources they need to scale their business.
Here’s how we’re doing it:
Tailored training and support programs for women entrepreneurs. 100% free of cost.
A 5-month program for women-led ventures that have paying customers and sales of over $50,000. Entrepreneurs will have the opportunity to connect with a network of experts and entrepreneurs, and learn the skills needed to take their business to the next level.
March – July
A 4-month program for women-led ventures that have sales of over $250,000 and are moving towards national and international expansion. With one-on-one advice and support, entrepreneurs are able to create a step-by-step plan to bring their business to the world stage.
October – February
A vast ecosystem of entrepreneurs and partners who believe in our mission and want to help us elevate women founders.
ELLA Women forge their own path, but they are not alone. We give them the support, tools and guidance to not only navigate the entrepreneurial world, but thrive. This is your story.
Let’s make it amazing, together
Having a world in balance is healthy in many ways. Bringing parity in entrepreneurship, i.e. bridging the gap between having 16% of women founders compared to 50%, leads to $150B in opportunity for the Canadian economy.
Studies show that businesses with women founders raise more money and build better results*. Yet, women often dismiss entrepreneurship as an option due to its impact on their family lives and its high risk. ELLA shows women possible paths to success, proven by women founders who have already embarked on them, and gives them the support of an outstanding community.
For ELLA, diversity expands beyond women founders. We have a 40% goal of inclusion for under-represented groups in entrepreneurship. We are proud to build a program that represents our country and our values.
York University has led the way in social justice since its inception, in 1959. Having had its first women president in 1993 and still having a strong women presence in upper management, pushing for change to provide equal gender opportunity is truly tied to the university’s core values.
EACH WOMAN HAS THE POWER TO BE
A GREAT LEADER
Supported by outstanding people:
Founder, Power to Girls Foundation
Founder, Quantius Education Foundation
VP, TODAQ Financial
DANIELLE B. GRAHAM
Principal, Dream Maker Ventures Founder, Fierce Founders
Dr. Deborah Nixon
Founder, Trust Learning Solutions
President & Founder,
Redwood Classics Apparel
Director, Angel Investors Ontario
Community for Women Entrepreneurs & Investors
COO & Co-founder,
President & CEO, The Gupta Group & Easton's Group
Founder, Indie Group Consulting
Chief Innovation Consultant, The Pivotal Point